theperfectionist

Types of Branding in Marketing Individual Branding The individual branding approach, which involves giving each product its own brand name, may be used by large corporations with a wide range of well-known items. A prime example of this is Pepsi. Pepsi drinks all have distinctive brand names like Mountain Dew, Mirinda, etc. With this strategy, each …

7 Types of Branding in Marketing That Can Outshine Your Brand Read More »

Key Takeaway Brand Repositioning makes a lot of difference if employed with a good strategy. It has the potential to bring the business into any organisation which may have gone bankrupt or failed. The famous Starbucks is a good example in this case. The brand may benefit from rebranding and retouching, as there are times …

What is Brand Repositioning? Read More »